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Fields of Expectation - Rethinking Precision Agriculture - FarmSense

Fields of Expectation | Rethinking Precision Agriculture

Introduction June 2025 — In recent years, the idea of precision agriculture has become a beacon of promise within the agricultural community, exciting growers and technology innovators alike. At its core, precision agriculture suggests farming practices meticulously refined by advanced technologies, enabling farmers to optimize resources, maximize yields, and reduce environmental impacts. The appeal is […]

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More Than Just a Bite | Why Mosquito Awareness Matters in Commercial Agriculture - FarmSense

More Than Just a Bite | Why Mosquito Awareness Matters in Commercial Agriculture

Not Your Average Ag Pest | Why Mosquitoes Deserve a Spot on the Radar April 2025 — When we talk about insect threats in agriculture, the mosquito isn’t usually top of mind. Unlike pests that directly damage crops, mosquitoes often go unnoticed in the agricultural conversation — yet their impact can be far-reaching, especially for commercial

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Stuck in the Past | Why Farmers Are Replacing Sticky Traps with Real-Time Insect Monitoring - FarmSense

Stuck in the Past | Why Farmers Are Replacing Sticky Traps with Real-Time Insect Monitoring

Introduction | Get a Clue & Ditch the Glue March 2025 — For generations, commercial farmers have relied on traditional pest monitoring methods as a watchdog over their crops. Most notably are sticky traps, which gained traction in commercial agriculture around the onset of the Green Revolution in the 1940s, and have been a staple in

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Understanding The Hidden Costs of the Olive Fruit Fly in Commercial Groves - FarmSense

Understanding The Hidden Costs of the Olive Fruit Fly in Commercial Groves

Introduction | The Olive Fruit Fly February 2025 — The olive fruit fly (Bactrocera oleae) is one of the most common pests threatening olive production worldwide. This small, yellowish-brown insect, about the size of a housefly, specifically targets olives, laying its eggs inside the fruit. The larvae feed inside the olive’s flesh, causing irreversible damage that

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Uninvited Guests | How the Codling Moth Impacts Commercial Agriculture - FarmSense

Uninvited Guests | How the Codling Moth Impacts Commercial Agriculture

Introduction | The Codling Moth in Stone Fruits January 2025 — Meet the codling moth, a pint-sized yet formidable foe in the world of commercial agriculture and hobby farming alike. These uninvited guests have earned a notorious reputation as highly destructive pests, particularly for growers of apples, pears, and walnuts. With their ability to infiltrate orchards

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Tiny Pest, Big Problem | Managing the Diamondback Moth in Agriculture - FarmSense

Tiny Pest, Big Problem | Managing the Diamondback Moth in Agriculture

Introduction | Diamondback Moths in Cole Crop Agriculture January 2025 — The Diamondback moth (DBM) is one of the most formidable pests in agriculture, particularly problematic for farmers and gardeners who grow brassica crops (also referred to as cruciferous crops) such as cabbage, broccoli, and cauliflower. Known scientifically as Plutella xylostella, diamondback moths are remarkably

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FarmSense - Eamonn Keogh Accepting NCPD Prize - 12-2024

FarmSense Named Winner of Saudi Arabia’s National Center for Palms & Dates International Prize

Original Press Release – December, 11th 2024 Ag-Tech startup takes home prestigious New Product Development Prize for its real-time, autonomous agricultural pest monitoring and classification technology RIVERSIDE, Calif., Dec. 11, 2024 /PRNewswire/ — FarmSense, a pioneer in real-time agricultural pest monitoring and classification technology, has been named winner of the New Product Development category in Saudi Arabia’s annual National Center for

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The Next Big Buzz | Exploring Agricultural Pest Management with an Entomologist - FarmSense

The Next Big Buzz | Exploring Agricultural Pest Management with an Entomologist

A New Era for Pest Monitoring & Agricultural Pest Management September 2024 — If you’ve been keeping tabs on the latest commercial agricultural trends, you’re probably aware that the blend of science, technology, and sustainability is driving the future of agricultural pest management. At times, it may feel overwhelming to try and keep up with how

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Field Notes | Commercial Agriculture from the Perspective of a Pest Control Advisor - FarmSense

Field Notes | Commercial Agriculture From The Perspective of a Pest Control Advisor

Guarding the Green | Pest Control Advisors and Farming By now, the value of insect monitoring in commercial agriculture is no secret and as the industry expands into the realm of automated pest monitoring, the question that many farmers are left asking is, “okay…I know what insect pests are in my fields. How do I

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Guarding Your Grove | Understanding Almond Pest Monitoring - FarmSense - July 2024

Guarding Your Grove | Understanding Almond Pest Monitoring

Guarding Your Grove | Understanding Almond Pest Monitoring The almond industry is a cornerstone of American agriculture, with California’s Great Central Valley being responsible for producing 82% of the world’s almond supply across 1.5 million acres. This agricultural sector not only fuels local economies but also helps meet the growing global demand for healthy, plant-based

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